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Alliance & Leicester survey results…
[09 May 2004]
A survey for Alliance & Leicester has provided further evidence that UK customers want their bank accounts managed in the UK.
This was a survey of 2,421 people conducted on behalf of Alliance & Leicester by the independent market researchers ‘YouGov’.
The overall results lend support to LTU’s recent MORI poll and can be summarised as follows:- Only 5% of people are happy to have their bank account serviced by an overseas call centre.
- 87% of people questioned said they would not be happy speaking about their account to someone abroad.
- The main concern about call centres going abroad was the threat to British jobs (82%), followed by fears about language difficulties (78%).
- 51% of those asked were concerned about data security.
- Older people were more concerned than young people about the trend and women were less happy than men.
- Just 2% of women said they would be happy to speak to someone in an overseas call centre, compared with 7% of men.
This Alliance & Leicester survey closely matches LTU’s own findings, where around 90% of customers approached outside Lloyds TSB branches agree to sign our petition stating that they do not want their accounts handled in India.
The results of a recent survey by the independent researchers MORI, on behalf of LTU, also show a very significant proportion of customers - 49% - feel so strongly about work being transferred abroad that they would actually consider moving their account(s) to another bank.
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